David Dittman:
Do you ever yearn for the good ole days when SPAM was nothing more than pre-cooked, pink-colored, canned meat that you put on a sandwich? No one seemed to mind SPAM back then - except for the vegetarians and nutritionists. But, today the very word causes blood pressures to rise all across the globe. And it's not the salty, vacuum-sealed mixed meat that bothers people. It's that other spam - the electronic kind. Clever spammers are continually trying to find new ways to bombard inboxes with Viagra ads. Spam blockers work diligently to prevent them from doing just that. And you - the internet marketer - are caught in the middle. How can your legitimate sales letter get past the well-meaning spam blockers and reach your prospects? In today's issue of The Total Package, David Dittman wants to help. He tackles the problem of e-mail deliverability and gives you some resources to improve the likelihood of your e-mails getting through.
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