How much is to much?

Christopher John · #1 (**permalink**) 03-30-2008, 10:11 PM

Full page advertisment in a real estate pubication. Mortgage company ad.
How much copy is to much?

Is there a rule of thumb on how many words you should use?

Thanks,

Chris

PS....email me at cjcelite@hotmail.com if you would like to see what I have so far. WARNING!!!....There are many.

CBurton1 · #2 (**permalink**) 04-01-2008, 10:08 PM

Chris,

The interested prospect will read everything interesting you have to say about an interesting proposition... Or, the more you tell, the more you sell.

-KF

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