How to Attract Killer Clients Who Will Pay You The Money You Deserve…
My Six-Step Campaign to Get Your Phone Ringing Off the Hook with New Clients
By Clayton Makepeace
Finding clients who'll pay you millions of dollars is NOT impossible.
You just ...
1.) Start with small fish ...
2.) Live like a pauper for years ...
3.) Write your butt off every day of your life ...
4.) Create a legendary winner or two.
Do these four things, and I guarantee great clients will pursue you, huge advances in hand.
... Eventually.
Or, you could do it the smart way ...
New
copywriters write me all the time, asking how to get a high-paying gig. A desperate few just want to know how to get any assignment.
Sometimes I have to resist the urge to leap through the computer screen at them. I want to grab 'em by the shoulders, shake 'em till their eyes rattle and shout, "Hey - wake up - you're one of the chosen few: You're a
COPYWRITER!
"You've been blessed with the gift of persuasion: The single greatest super-power on the planet. Compared to you, Batman and Wonder Woman are wimps!
"You are a modern-day Obi-Wan, master of the Jedi Mind Trick.
"You are (tatataDAAA) PERSUASION PERSON!!!
"Mere mortals fall helpless, wallets in hand, before your considerable persuasive powers.
"Great clients are mere mortals, too ... so go ahead - persuade them to hire you!"
YOU are the most exciting product you will ever write for!
Throughout my 35-year career, I've been asked to write copy to sell investment conferences and water heaters ... golf magazines and exotic pastries ... investment diamonds and buttless pants ... holy land tours and sex tapes ... rare coins and junk furniture ... tons of books and newsletters on finance, investing and health - and once, an entire company.
The single best product I ever promoted?
Clayton Friggin' Makepeace!
I don't have to do it these days, of course - my name and past successes are well-known and I turn down far more assignments than I could ever accept.
But there was a time when I was a virtual unknown, struggling to make ends meet. I had my chops, of course - I had written some strong promotions for small-ish clients on the West Coast - but I couldn't even get the big boys to answer the phone.
What did I do?
I sat down at my trusty old IBM Selectric typewriter (the state-of-the-art writing implement in 1979) and wrote a sales promotion - about myself!
I mentally put Clayton on the desk just as if he was any other product, and I pulled out all the stops.
Then, I used that copy in a 6-STEP CAMPAIGN designed to make all the best clients call me.
How'd it work? Like a charm. Within a week, my phone was ringing off the hook, and I was schmoozing with the big boys.
Within two weeks, the advances began rolling in.
And a few months later, a major mailer offered me a six figure retainer PLUS 5% of his gross sales, PLUS perks out the wazoo to take him on exclusively.
Keep reading how to get copywriting clients...